Now that Marriott is the biggest hotel company in the world, franchisees and developers should make sure they have all the tools they need to defend their interests. Negotiating for a Restricted Area or Area of Protection in your franchise agreement is one way to protect your hotel.
If Marriott won’t guarantee you a protected territory while you’re developing or relicensing, Hilton, Hyatt, or IHG might.
Check out our latest guide for more info.
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Get in touch with us if you want more information or to discuss further.